For four weeks, from 7 April 2014, intu Chapelfield in Norwich will become home to a herd of 30 large elephants, and seven babies, as part of the national Elephant Parade tour. Elephant Parade is the world’s largest open air art exhibition of decorated elephant statues that seeks to raise public awareness and support for Asian elephant conservation. The elephants have been created by top artists and celebrities. Since 2007, 14 parades have taken place around the world.
Over the Easter school holidays, intu Chapelfield will be celebrating the Elephant Parade with a range of free elephant themed activities. As well as enjoying the display of 30 elephant artworks visitors will be able to produce their own ‘Natural Norfolk’ elephant designs, take part in an ‘Eye Spy’ elephant trail and join in with elephant arts and crafts on Wednesdays and Thursdays. In addition the Elephant Parade Shop will run workshops where shoppers can buy and paint their own mini elephant in store.